THIS IS… STELLA LUX
LISELOTTE KOCKELKOREN
July 2nd, 2015. This is the day we all looked forward to for an entire year. Both with desire but also anxiety: the car presentation. We could finally show where we had working on all those months and what our image of ‘the car of the future’ is.
I think that the weeks prior to the car presentation were the most heaviest of the entire year. We wanted to make sure that we would present a driving car and because of that, the pressure increased a notch. On the Timelaps frames of our GoPro, which was turned on day and night, this is captured perfectly: through the windows in the workplace you see the days turning into nights, but the light in the workplace never shuts down. We were working around the clock. It was all worth it, because what a great day it was! With 36 Celsius degrees, we presented for a enormous crowd Stella Lux, the energy-positive family car. Stella Lux was received with open arms and we look back on this day with enormous pride and satisfaction. Click here to get an impression of this day.
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